This is ONEOFONE

And who cares if we overthink it? Who cares if we want our pieces to reflect identity, message, commitment? What's the point of looking for people who are interested in expressing themselves and belonging, beyond simply possessing?

To you.

That's why you're here.

Not so long ago, several paths crossed and we began to understand that more could be done. That what we were didn't fully represent us. But that was difficult. Many contradictions... But not impossible.

And with a pause, we begin again. Creating not a collection, but a manifesto embodied in fabric, code, and community. UNODEUNO reappears on the scene with a complex digital ecosystem, difficult to explain but easy to understand. And an event that symbolizes the beginning of a new era. A movement that redefines what we understand by clothing: not appearance, but message.

The fracture of homogeneous consumption

At UNODEUNO, we don't want to seduce you with fleeting trends or luxuries that become outdated with the first scroll. Our language is different. "We create messages that stir concerns." Very ambitious, yes. It's scary.

In a culture obsessed with immediacy, we propose the opposite: garments that are thought about, felt, and kept like a manifesto. Each piece will be born with a purpose, with something to say.

In our universe, exclusivity doesn't mean material inaccessibility, but radical authenticity. To be one of ONE is to refuse to replicate oneself, to refuse to clone what already exists. It is to affirm difference and to belong from a place of singularity.

We're here to disrupt the culture of homogenous consumption. To remind everyone that what we wear can be more than just appearance: it can be a legacy.

UDUArt: three layers, a living work

The core of this new stage is UDUArt . Three layers, one pulse.

First, an original work created by a contemporary artist. A piece born not from mass production, but from conscious awareness. Then, a garment or accessory that embodies that message and gives it form. Finally, an NFT on the blockchain that certifies co-ownership: proof that what you wear is part of a larger, shared, living work.

Artwork, garment, NFT. Creation, fashion, technology. Three elements that merge. What you buy is both an object and a way of belonging.

We collaborate with artists who understand this urgency: Defreds, Marcos Puhinger, Mandioh, Diego Lago, Néstor Reinaldo... We admire voices that break narratives, that unsettle, that serve to decorate and to awaken. Because what we wear should not be silenced.

“You don’t buy a garment, you become a co-owner of a work of art.”

This phrase isn't marketing: it's the spark that ignites a movement. One in which the consumer consumes and participates.

The fire of connected ends

We couldn't celebrate this milestone with a simple fashion show. What's at stake is bigger than a catwalk. That's why, in November, Vigo will become the stage for a ritual: the launch of the Connected Extremes collection.

Fire will be our symbol. Because fire is ambivalent: it creates and destroys, illuminates and burns. It is pure energy, transformative power. And that is our declaration: we do not want to leave things as they are. We want to burn away the superfluous to ignite the essential.

The event is not a showcase, it's a celebration of collective individuality . A reminder that no one is just one person, and that together we can ignite something greater than the sum of our parts. Artists, creators, thinkers, and community members are invited to observe and participate.

Connected extremes: you and I, us and others, the digital and the physical, the ephemeral and the eternal. Everything in tension, everything in dialogue.

Fashion, social movement and cultural restlessness

UNODEUNO is not a brand. It's a movement. An aesthetic and social proposition that unfolds like a manifesto made into a garment. We don't believe in fashion as a disguise or as hollow luxury. We believe in fashion as a living archive of humanity: contradictions, fractures, unexpected beauties. That's why every line in our ecosystem speaks with the same voice:

• The UNO raw : our editorial line that amplifies dissenting voices.
• The UNO Gallery : an immersive digital gallery where art and technology merge.
• The UNO Voice : a podcast that turns conversation into a manifesto.
• The UNO Club : the community that gives life to all this, because without it we are nothing.

UNODEUNO emerged as a response to a consumer culture that tries to homogenize everything. In contrast, we propose community, authenticity, and legacy. We want to leave our mark. And we want to do it with you.

So this is ONE OF ONE .

If you haven't understood anything but have felt something, keep paying attention.

If you feel at home, go ahead and participate . That's why you're here.

And we're just getting started.